My disorganized chiming in:
Poztron, those bagged books are still around. Last month, I was at a local outlet mall, and there were Marvel-and-DC three-packs at one of the toy store outlets. I don't remember what the books were, but I was shocked that something strayed from under the Diamond thumb.
Also, when talking about digital sales, I think it was last year or so that Apple was busted for not paying independent musicians their royalties. So there's precedent already, and not just for the shady fly-by-night companies.
DocWertham, I think the real key to figuring out what Fred really held in his hands, rather than market (since demographics is a more modern concept), would be the date of his research (if known) and how obvious each issue is. He, likely, neither knew nor cared about the rebinding practices. Maybe someone more academic than I am could say for sure, but my impression is that your bibliography contains the book you FOUND information in, not the earliest place it COULD be found.
Jim and Darkmark, the Golden Age-ish backstory on the Fox franchise is actually weirder than we might imagine. The flagship station, WNYW, was previously the flagship station (of two, to be fair, but that's still a network!) of the DuMont Television Network.
I'll let you go look that up yourselves, because I can't do it justice right now. However, just like Fox pioneered a lot of ideas that "infected" modern television, DuMont had more than a small hand in designing the pre-Fox landscape with a budget that would mortify even the creators of web content, today...